Variant of NAICS 1997 - Labour Force Survey (LFS) Industries

541910 - Marketing Research and Public Opinion Polling

This Canadian industry comprises establishments primarily engaged in gathering, recording, tabulating, and presenting marketing and public opinion data.

  • Example Activities:

    • Market analysis or research services
    • Opinion research services
    • Political opinion polling services
    • Public opinion polling services
    • Public opinion research services
    • Sampling services, statistical
    • Broadcast media rating services
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