Variant of NAICS 1997 - Labour Force Survey (LFS) Industries

5418 - Advertising and Related Services

This industry group comprises establishments primarily engaged in creating mass-media advertising or public relation campaigns; placing advertising in media for advertisers or advertising agencies; selling media time or space to advertisers or advertising agencies for media owners; creating and implementing indoor or outdoor display advertising campaigns; creating and implementing direct mail advertising campaigns; delivering (except by mail) advertising materials or samples; creating and implementing specialty advertising campaigns; providing related services, such as sign painting and lettering, welcoming services and window trimming services.

Variant of NAICS 1997 - Labour Force Survey (LFS) Industries - Classification structure
Code Title
54181Advertising Agencies Advertising Agencies
54182Public Relations Services Public Relations Services
54183Media Buying Agencies Media Buying Agencies
54184Media Representatives Media Representatives
54185Display Advertising Display Advertising
54186Direct Mail Advertising Direct Mail Advertising
54187Advertising Material Distribution Services Advertising Material Distribution Services
54189Other Services Related to Advertising Other Services Related to Advertising
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