North American Industry Classification System (NAICS) Canada 2012


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541430 - Graphic design services

This Canadian industry comprises establishments primarily engaged in planning, designing and managing the production of visual communication, so as to convey specific messages or concepts, clarify complex information or project visual identities. These services include designing the visual layout of printed materials, web pages, packaging labels and graphics, advertising, signage systems, logos and corporate identification. This Canadian industry also includes commercial artists engaged exclusively in generating drawings and illustrations requiring technical accuracy or interpretative skills.

  • Illustrative example(s)

    • commercial art services
    • graphic design consulting services
    • independent graphic designers
    • silk screen design service (serigraphy)
    • web page layout design (without programming)

    All examples

  • Exclusion(s)

    • producing animated films (See 512110 Motion picture and video production)
    • web page development (See 541514 Computer systems design and related services (except video game design and development))
    • providing advice concerning marketing strategies (See 541611 Administrative management and general management consulting services)
    • creating and placing advertising campaigns in media (See 541810 Advertising agencies)
    • creating or placing public display advertising material (See 541850 Display advertising)
    • creating cartoons and visual art (See 711511 Independent visual artists and artisans)
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