Variant of CIP 2016 - Alternative primary groupings

52.1902 - Fashion merchandising

This instructional program class comprises any program that prepares individuals to promote product lines/brands, and organize promotional campaigns, at the wholesale level to attract retailer interest, wholesale purchasing, and supply contracts. These programs include courses in wholesaling, wholesale advertising, selling, and customer relations.

  • Illustrative example(s)

    • fashion marketing
    • fashion merchandising

    All examples

  • Exclusion(s)

    • apparel marketing management(19.0905)
    • clothing and textiles(19.0901)
    • fashion design(50.0407)
    • fashion retail(52.1904)
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