North American Product Classification System (NAPCS) Canada 2017 Version 1.0

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North American Product Classification System (NAPCS) Canada 2017 Version 1.0
Introduction
Hierarchical structure

7123112 - Direct mail advertising services, sold separately

Direct advertising services sold separately where the advertiser communicates directly with consumers by mail (including email). Such services include concept development services for direct mail advertising campaign, letter shop services, selling custom mailing lists and databases for direct mail use, proofreading direct mailout package materials, editing and formatting client-supplied mailing lists and databases for direct mail use, receiving and making telephone calls related to direct mail campaign.

  • Illustrative example(s)

    • concept development services for direct mail advertising campaigns, sold separately
    • designing mailout packages for direct mail campaigns, sold separately
    • fulfilment services for direct mail campaigns, sold separately
    • services of identifying target groups for direct mail campaigns, sold separately
    • services of mailing direct mail campaign packages, sold separately
    • services of printing and assembling direct mail campaign packages, sold separately

    All examples

  • Exclusion(s)

    • direct mail advertising services sold as a bundle for full direct mail advertising campaign (See 7123121 Full service direct mail advertising)
    • direct mail advertising services sold as a bundle for full service advertising campaign (See 7124111 Full service advertising campaigns)
    • direct mail advertising services sold as a bundle for full service direct advertising (See 7123131 Full service direct advertising)
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