Variant of NAICS 2012 - Content and media sector

CM - Content and media sector

This category comprises all NAICS codes that relate to content and media industries.

This includes portions of the following sector: 'Information and cultural industries' (NAICS 51).

51i - CM - Information and cultural industries

This category comprises the portion of NAICS sector 51 'Information and cultural industries' that relates to content and media industries.

512 - Motion picture and sound recording industries

This subsector comprises establishments primarily engaged in producing and distributing video and audio recordings or providing related services, such as post-production services, exhibition services, and motion picture processing and developing services. Sound recording studios are also included.

  • Exclusion(s)

    • mass duplication of pre-recorded audio and video tapes, cassettes, diskettes, DVDs and CD-ROMs (See 334610 Manufacturing and reproducing magnetic and optical media)
    • wholesaling sound recordings (See 414440 Sound recording merchant wholesalers)
    • wholesaling pre-recorded video cassettes and DVDs (See 414450 Video recording merchant wholesalers)
    • retailing video and audio recordings (See 443146 Audio and video recordings stores)
5122 - Sound recording industries

This industry group comprises establishments primarily engaged in producing and distributing music recordings, publishing music, or providing sound recording and related services.

  • Exclusion(s)

    • mass duplication of sound recordings (See 334610 Manufacturing and reproducing magnetic and optical media)
    • wholesaling sound recordings (See 414440 Sound recording merchant wholesalers)
    • musical groups and artists (See 711130 Musical groups and artists)
    • songwriters (See 711513 Independent writers and authors)
51221 - Record production

This industry comprises establishments primarily engaged in record production. These establishments contract with musical artists, and arrange and finance the production of original master recordings. They hold the copyright to the master recording and derive most of their revenues from selling, leasing, and licensing master recordings. They do not have their own duplication or distribution capabilities.

512210 - Record production

This Canadian industry comprises establishments primarily engaged in record production. These establishments contract with musical artists, and arrange and finance the production of original master recordings. They hold the copyright to the master recording and derive most of their revenues from selling, leasing, and licensing master recordings. They do not have their own duplication or distribution capabilities.

  • Illustrative example(s)

    • production of master recordings, exclusive of distribution
    • publishing and reproducing audio materials in integrated facilities
    • record production (except independent record producers), without duplication or distribution
    • record production companies (producing only)

    All examples

  • Exclusion(s)

    • mass duplication of sound recordings (See 334610 Manufacturing and reproducing magnetic and optical media)
    • wholesaling (distribution of finished products, bought for resale, including imports) sound recordings (See 414440 Sound recording merchant wholesalers)
    • releasing, promoting and distributing sound recordings (See 512220 Integrated record production/distribution)
    • promoting and authorizing the use of musical works in various media (See 512230 Music publishers)
    • providing facilities and technical expertise for recording musical performances (See 512240 Sound recording studios)
    • managing artist careers (See 711410 Agents and managers for artists, athletes, entertainers and other public figures)
    • independent record producers hired on contract (See 711512 Independent actors, comedians and performers)
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