North American Industry Classification System (NAICS) Canada 2022 Version 1.0

• 54 - Professional, scientific and technical services
• 541 - Professional, scientific and technical services
• 5418 - Advertising, public relations, and related services
• 54182 - Public relations services

541820 - Public relations services

This Canadian industry comprises establishments primarily engaged in creating and implementing public relation campaigns. These campaigns are designed to promote the interests and image of their clients.

• Illustrative example(s)

  • lobbying services (i.e., lobbyists)
  • political consulting services
  • public relations agencies
  • public relations consultants, offices of
  • social media consulting services

  All examples

• Exclusion(s)

  • social media influencer marketing agency (See 561310 Employment placement agencies and executive search services)
  • social media influencers (See 711512 Independent actors, comedians and performers)