North American Product Classification System (NAPCS) Canada [Provisional Version 0.1]

54 - Professional, scientific, and technical services

541083 - Marketing research and public opinion polling services

541083.1 - Marketing research and public opinion polling services

Services that provide information about markets for goods and services, and about public opinion. May be based on the collection and analysis of original data, or on the analysis of already existing data. Various survey methods may be used. Includes media rating services. Includes using focus groups to collect information for marketing research or public opinion studies. Includes statistical sampling and survey design services.

541083.1.1 - Marketing research services

Services that provide information about markets for goods and services. May be based on the collection and analysis of original data, or on the analysis of already existing data. Various survey methods may be used. Includes media rating services. Includes using focus groups to collect information for marketing research.

541083.1.2 - Public opinion research and polling services

Services that provide information about public opinion. May be based on the collection and analysis of original data, or on the analysis of already existing data. Various survey methods may be used. Includes using focus groups to collect information for public opinion studies.

541083.1.3 - Statistical sampling and survey design services

Services for the design of statistical samples, survey questionnaires or survey collection procedures, sold separately from market research or public opinion services.

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