Classification of Instructional Programs (CIP) Canada 2011

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52.1908 - Business and personal/financial services marketing operations

This instructional program class comprises any program that prepares individuals to perform marketing and operational tasks associated with the provision of personal and financial services. These programs include courses in banking, marketing research, advertising, promotional campaign organization, insurance, media relations, and applicable technical and administrative skills.

  • Illustrative example(s)

    • financial services marketing
  • Exclusion(s)

    • banking and financial support services(52.0803)
    • financial services management(52.0804)
    • marketing(52.1401)
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