North American Industry Classification System (NAICS) Canada 2012

71 - Arts, entertainment and recreation

This sector comprises establishments primarily engaged in operating facilities or providing services to meet the cultural, entertainment and recreational interests of their patrons. These establishments produce, promote or participate in live performances, events or exhibits intended for public viewing; provide the artistic, creative and technical skills necessary for the production of artistic products and live performances; preserve and exhibit objects and sites of historical, cultural or educational interest; and operate facilities or provide services that enable patrons to participate in sports or recreational activities or pursue amusement, hobbies and leisure-time interests.

There are establishments engaged in activities related to arts and recreation that are classified in other sectors of NAICS. The most important are listed below.

  • Exclusion(s)

    • transportation establishments providing sightseeing and pleasure cruises(48-49)
    • motion picture theatres, libraries and archives, and publishers of newspapers, magazines, books, periodicals and computer software (See 51 Information and cultural industries)
    • establishments that provide both accommodation and recreational facilities, such as hunting and fishing camps, resorts and casino hotels (See 721 Accommodation services)
    • restaurants and night clubs that provide live entertainment in addition to the sale of food and beverages (See 722 Food services and drinking places)

711 - Performing arts, spectator sports and related industries

This subsector comprises establishments primarily engaged in producing, or organizing and promoting, live presentations that involve the performances of actors and actresses, singers, dancers, musical groups and artists, athletes and other entertainers. This subsector also includes independent (freelance) entertainers and artists and the establishments that manage their careers. The classification recognizes four basic processes: producing events; organizing and promoting events; managing and representing entertainers; and providing the artistic, creative and technical skills necessary for the production of artistic products and live performances.

This subsector makes a clear distinction between performing arts companies and performing artists (independents). Although not unique to arts and entertainment, freelancing is a particularly important phenomenon in this subsector; however, it is difficult to implement in the case of musical groups (companies) and artists, especially pop groups. These establishments tend to be more loosely organized and it can be difficult to distinguish companies from freelancers. Therefore, this subsector includes one industry that covers both musical groups and musical artists.

712 - Heritage institutions

This subsector comprises establishments primarily engaged in preserving and exhibiting objects, sites and natural wonders of historical, cultural and educational value.

713 - Amusement, gambling and recreation industries

This subsector comprises establishments primarily engaged in operating recreation, amusement and gambling facilities and services. Examples of establishments in this subsector are golf courses, skiing facilities, marinas, recreational sports and fitness centres, bowling centres, amusement parks, amusement arcades and parlours, casinos, bingo halls, operators of video gaming terminals and operators of lotteries.

There are establishments engaged in amusement, gambling and recreation activities in combination with other activities that are classified in other sectors. The most important are listed below.

  • Exclusion(s)

    • providers of sightseeing and pleasure cruises (See 487 Scenic and sightseeing transportation)
    • horse race tracks (See 7112 Spectator sports)
    • operators of resort hotels, casino hotels, and recreation and vacation camps (See 721 Accommodation services)
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