Variant of CIP 2000 - NGS University-level Historical Groupings

• 9 - Other
• 99 - Programs Below University Level and Not-for-credit

52.1909 - Special Products Marketing Operations

This instructional program class comprises any program that prepares individuals to perform marketing and sales operations connected with the promotion of special products, including floristry, food, and home and office products. These programs include courses in principles of marketing research and advertising, promotional campaign organization, media relations, and applicable technical and administrative skills.

• Example Program Names:

  • Database marketing
  • Media marketing and sales

• Exclusion

  • Agricultural supplies retailing and wholesaling(01.0105)
  • Floristry(01.0608)
  • Advertising(09.0903)
  • Marketing(52.1401)