North American Product Classification System (NAPCS) Canada 2022 Version 1.0

• 712 - Advertising, public relations, and related services
• 71231 - Direct advertising services
• 712311 - Direct advertising services, sold separately

7123111 - Advertising specialty services, sold separately

Services of intermediaries between purchasers and producers of advertising specialties (key chains, magnets, mouse pads, mugs, etc.) bearing promotional material of the purchasing businesses. Services included here are not bundled with other advertising services.

• Illustrative example(s)

  • coordination of production and distribution of shirts or t-shirts services, sold separately
  • creative design work for advertising materials services, sold separately

  All examples

• Exclusion(s)

  • advertising speciality services sold as a bundle for full direct mail advertising campaign (See 7123121 Full service direct mail advertising)
  • advertising speciality services sold as a bundle for full service advertising campaign (See 7124111 Full service advertising campaigns)
  • advertising speciality services sold as a bundle for full service direct advertising (See 7123131 Full service direct advertising)