Variant of NAPCS Canada 2012 Version 1.2 - softwood lumber

712 - Advertising, public relations, and related services

This group comprises exclusive advertising rights, endorsements, and display advertising; advertising intermediary services; direct advertising services; full-service advertising campaigns; advertising creative services; advertising services n.e.c.; and public relations services.

71241 - Advertising campaign, advertising creative and public relations services

This class comprises full-service advertising campaigns; advertising creative services; advertising services n.e.c., and public relations services.

712413 - Public relations services

This subclass comprises the development and implementation of methods to influence the image of clients with the general public or with specific interest groups.

7124131 - Public relations services

Developing and implementing methods to influence the image of clients with the general public or with specific interest groups.

• Illustrative example(s)

  • crisis management services of public interest
  • lobbying services
  • media monitoring and analysis services
  • media publicity services
  • media training services
  • public relations event management

  All examples